Donaldson | Building Our Future Together
Lead the World in Filtration Solutions
Introduction
Introduction
Mission
Improve People's LIves Enhance Equipment Performance Protect the Environment
Worldwide Reach, Local Connection Strategic Goals
Be No. 1 Growth Innovation Financial
Download Donaldson Vision Graphic Critical Success Factors
Outstanding People Customer Focused Solutions Superior Technology Global Presence Excellence in Execution
Values
Integrity Respect Committment
Vision

OUR VISION
What we aspire to become
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LEAD THE WORLD IN FILTRATION SOLUTIONS

Mission

OUR MISSION
Our reason for being that helps us set priorities

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PROVIDE OUR CUSTOMERS WITH SOLUTIONS THAT IMPROVE PEOPLE'S LIVES, ENHANCE EQUIPMENT PERFORMANCE AND PROTECT THE ENVIRONMENT.
Strategic Goals

OUR STRATEGIC GOALS
Measurable objectives based on our vision and mission

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BE #1:
Create and defend highest market share in our targeted markets.

GROWTH:

• Double our size in just 5 years—to $3 billion in FY 2016.
• Triple our size in 10 years—to $5 billion in FY 2021.
• Grow sales at 9-10% per year.
• Achieve balance across our diversified portfolio.
INNOVATION: Increase and measure our commercialization of new products and technology

FINANCIAL:

Maintain consistent record earnings growth.

Critical Success Factors

OUR CRITICAL SUCCESS FACTORS
How we achieve our growth goals and secure competitive advantage
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OUTSTANDING PEOPLE:
We will attract and develop talented employees who create our business success.
CUSTOMER FOCUSED SOLUTIONS:
We are committed to our Customers’ success by understanding and meeting their needs.

SUPERIOR TECHNOLOGY:

We develop technology that is valued by our Customers.

GLOBAL PRESENCE:
We support our customers with global capabilities.
EXCELLENCE IN EXECUTION:
We continuously improve our operations, processes and product costs.
Our Values

OUR VALUES
The framework that guides our behaviors, decisions and contributions

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INTEGRITY:

We build trust and credibility by demonstrating the highest ethical standards, sound judgment, character and courage in all our actions.

RESPECT:
We thrive in an inclusive workplace where each employee can contribute fully to our success through collaboration and teamwork.
COMMITMENT:

We take individual responsibility for meeting our shared goals and honoring our commitments to each other, our customers, our communities and the environment.